What's RSS?

This is a quick technical RSS overview so you understand the technology behind social media. This blog is RSS-enabled. RSS is an acronym for Real Simple Syndication — a standardized XML file format that allows information to be published once and viewed by many different programs. You ask, “So what?” 

Hot Off The Press

Say you like to read the latest on gardening. An RSS feed is like a publisher sending you a customized magazine every day, with the latest blog posts, podcasts, videos, opinions and news about gardening.

How do you know if a site is RSS-enabled? Take a look at the address bar in your browser. Look to the right side of the bar. See the blue RSS or orange box 16px-feed-icon?

Subscribe To A Feed

Click on the blue RSS or orange box to see the RSS feed link. Copy that link and paste it into your RSS reader or aggregator. The RSS reader checks the user’s subscribed feeds regularly for new work, downloads any updates that it finds, and provides a user interface to monitor and read the feeds. 

If your web site is RSS-enabled, readers eager for the latest updates on your web site can program their RSS reader or aggregator (e.g., your browser, Yahoo, iGoogle, Google Reader, etc.) to pick up the latest posts or feeds from your web site, blog, podcast, Tweet, etc.

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