Meshwork Consulting

Category: fundamentals


6 Reasons NOT to Launch a Corporate Social Network

Oh, how I love this article. Six Reasons NOT to Launch a Corporate Social Network ties strongly to my philosophy about strategy. Sure, you can save money and leverage free sites like Twitter, LinkedIn and Facebook to help you build…

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Social Media Marketing for Restaurants: 10 Tips

I like patronizing restaurants that are engaged in the social media conversation. But just having a Facebook or Twitter account, friending/following a zillion people and then posting specials isn’t enough. It’s social media vomit. Listen, strategize and engage. How? Here’s…

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Rebranding Me

I have an admission to make. I was wrong. But I’ve learned a valuable lesson from it. Branding me is hard. For the last two years I’ve been working under the business name of Lion’s Tooth Marketing. I chose the…

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Social Media Vomit

Please stop puking. I need to get these gripes off of my chest and I’m doing this for the good of my fellow Tweeters. I’ll probably lose a bunch of followers, be de-Friended in Facebook and get scathing comments on…

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Making Your Own Podcast

Producing podcasts are fun, position you as a subject-matter expert, and are helpful in driving traffic to your site. Before recording one, consider a few things: Listen First — Download podcasts and listen to what others in your field are…

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Your Web Site Isn't Enough

Your web site is your calling card on the internet. It’s out there among millions of other sites. Today, a web site isn’t enough. How do you draw more customers, make it stand out among the rest and increase its…

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Your Web Site Isn’t Enough

Your web site is your calling card on the internet. It’s out there among millions of other sites. Today, a web site isn’t enough. How do you draw more customers, make it stand out among the rest and increase its…

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What's RSS?

This is a quick technical RSS overview so you understand the technology behind social media. This blog is RSS-enabled. RSS is an acronym for Real Simple Syndication — a standardized XML file format that allows information to be published once and viewed by many…

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What’s RSS?

This is a quick technical RSS overview so you understand the technology behind social media. This blog is RSS-enabled. RSS is an acronym for Real Simple Syndication — a standardized XML file format that allows information to be published once and viewed by many…

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Do You Blog?

As defined in Wikipedia, a blog is a type of web site, usually maintained by an individual with regular entries of commentary, descriptions of events, or other material such as graphics or video. Entries are commonly displayed in reverse-chronological order. “Blog” can…

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