Meshwork Consulting

Category: fundamentals


Twitter – The Microblog

When I’m asked to talk about social media and get around to talking about Twitter, the first question I get is “Please tell me what Twitter’s all about. I don’t get it.” Twitter defines itself as the following: “Twitter is…

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Getting Sticky – Optimizing For Search Engines

Sticky is about attracting customers and boosting your rankings in search engine results.  Search engine optimization (SEO) is a principal used to drive more traffic to your site based on keyword searches in search engines (Yahoo, Google, AltaVista). The assumption is that…

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The Facebook Business Page

Facebook and other social networking sites are great tools for your business. Use them to connect with people who wouldn’t otherwise find your business, build a community and spread the word.  Make A Personal Connection Remember, Facebook is about making…

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Do You Have A Social Media Strategy?

I’m oftentimes asked how businesses can market their products on MyFace or SpaceBook (kidding). They want to use Twitter to announce a new product or tell the world how cool they are. They get obsessed with collecting hundreds, if not…

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Customer Service — Pure Satisfaction

Last year I received a call that still leaves me smiling. It’s a simple story of customer service gone good.  I’m helping my sister’s business with their marketing plan. They needed a domain name and hosting. I’d researched domain name…

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Blogging and Your Business

I’m a huge fan of blogging. In fact, I manage four blogs. That might be a little excessive for most, but I enjoy getting readers involved. Most people thing about MySpace when they think about blogging. Blogs are great for…

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Marketing For Real Estate Agents (and Lawyers, too)

Let me share a real life story with you (the names have been changed to protect the innocent who should be reading this). Two months ago, we were looking for a real estate agent to sell our home. After a…

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