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Why You Need A Social Media Calendar

We lead busy lives, so saving time through some quick social media hacks is certainly attractive to the small and midsize business marketer. More importantly, a social media calendar helps you get and stay organized, ensure that your marketing efforts are aligned with your strategic objectives, and save time (and money).

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16 Tips for Gaining More Fans on Facebook

I spent some time today reading a great article from Greg Elwell on how to gain more fans on Facebook. It’s a common-sense approach to engaging your fans and pushing your results up on the News Feed feature. I especially…

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Getting Facebook into the Marketing Mix

Check out some of these simple-to-execute tips for adding your company’s Facebook profile into the marketing mix from Go-To-Market Strategies. What other strategies do you use with Facebook? Getting Facebook into the Marketing Mix

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Grow Bigger Ears in 10 Minutes

Looking for a quick way to get updates anytime your name or brand appears in blogs and Twitter? Check out this great article called Grow Bigger Ears in 10 Minutes. I’ve been doing this for some time now, with some variations….

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Social Media For Non-profits

I’ve been doing some research lately on social media and how it can be used to help non-profits. This is one area in which I have a lot of interest since I’ve recently joined the board of a local group…

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Social Media Vomit

Please stop puking. I need to get these gripes off of my chest and I’m doing this for the good of my fellow Tweeters. I’ll probably lose a bunch of followers, be de-Friended in Facebook and get scathing comments on…

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The Facebook Business Page

Facebook and other social networking sites are great tools for your business. Use them to connect with people who wouldn’t otherwise find your business, build a community and spread the word.  Make A Personal Connection Remember, Facebook is about making…

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