Meshwork Consulting
Archives
Why You Need A Social Media Calendar
Posted on by meshworkconsulting
We lead busy lives, so saving time through some quick social media hacks is certainly attractive to the small and midsize business marketer. More importantly, a social media calendar helps you get and stay organized, ensure that your marketing efforts are aligned with your strategic objectives, and save time (and money).
Read MoreCategory: fundamentals, great reading, marketing basics, social media Tags: blog, business strategy, facebook, google, keywords, listening, marketing, social media, strategy, twitter
Two Free, Easy Ways To Use Social Monitoring For Your Business
Posted on by meshworkconsulting
Why is social monitoring/social listening important? Your brand, reputation and quite possibly, your business, is at stake. Here are two quick and free tips to set up your own social monitoring.
Read MoreCategory: fundamentals, great reading, marketing basics, social media Tags: Brands, google, listening, marketing, social media, strategy, twitter
Doug Metzgar on Wright Stuff Radio
Posted on by meshworkconsulting
Last month, I had the pleasure of being a guest on Brandon Wright’s Wright Stuff Radio show, which aired on KIDO Radio (which is, interestingly enough, Idaho’s oldest radio station).
Read MoreCategory: fundamentals, marketing basics Tags: blog, google, marketing, podcast, social media, strategy, twitter
SMBs: Get Mobile-Friendly or Get Left Behind
Posted on by meshworkconsulting
Earlier this year, the Local Search Association reported that 47.3% of U.S.small and midsize businesses websites are not mobile-friendly. Other sources report a higher figure. Learn what you can do about it.
Read MoreCategory: fundamentals, marketing basics Tags: google, keywords, marketing, search engine optimization, SEO, social media, strategy
Caveman Marketing and Attracting New Customers
Posted on by meshworkconsulting
Caveman Marketing The marketing funnel is one concept that companies pursue to convert the prospect into a new customer. To me, it’s caveman marketing. It works like this: the prospective customer visits a website and surrenders their email in exchange…
Read MoreCategory: fundamentals, marketing basics Tags: Brands, customer service, listening, marketing, strategy
Top Five Social Media Mistakes
Posted on by meshworkconsulting
Listening to others — it’s critical to our daily lives at home and work. Are you listening in social media? If not, you’re missing out on one critical element to the success of your social media efforts. Here are four…
Read MoreCategory: great reading, social media Tags: Brands, listening, strategy
Social Media’s Not Free
Posted on by meshworkconsulting
I’m sure this won’t be the last post on ROI. A few weeks back I commented on an article about the ROI Leprechaun. A couple of points to consider regarding ROI and social media: Social media’s NOT free Establish a…
Read MoreCategory: great reading, social media Tags: marketing, strategy
What’s Your Social Media Road Map?
Posted on by meshworkconsulting
You know that your company needs to engage in social media. You’ve set up accounts in Twitter, Facebook, Foursquare and charged right in. After a couple of months you find that the novelty’s worn off and slow down on those…
Read MoreCategory: fundamentals, social media Tags: marketing, social media, strategy
Can We Catch The “ROI Leprechaun”?
Posted on by meshworkconsulting
I’m finally back into blogging. In May, after two years, I finally completed my MBA. Needless to say, I neglected my duties here with end-of-term projects, consulting and more. Now, on to the good stuff. Fortunately, I work with clients…
Read MoreCategory: great reading, social media Tags: customer service, social media, strategy, twitter
5 Questions to Help Maintain a Positive Social-Media Persona
Posted on by meshworkconsulting
This is right on target. This is a bit long, but it’s what I always remind my clients. Social media is all about authenticity and meaningful engagement that best represents your brand. Your wait staff is your customer’s connection with…
Read MoreCategory: great reading, social media Tags: Brands, social media, strategy
Recent Posts
- Why You Need A Social Media Calendar
- Two Free, Easy Ways To Use Social Monitoring For Your Business
- Doug Metzgar on Wright Stuff Radio
- SMBs: Get Mobile-Friendly or Get Left Behind
- If You’re In Marketing or Sales You Could Win a $50 Visa Gift Card Taking Our 10-Minute Survey By 11:59 p.m. PST Wed., May 4
Archives
- June 2016
- April 2016
- June 2015
- May 2013
- February 2012
- January 2012
- August 2011
- June 2011
- May 2011
- March 2011
- January 2011
- November 2010
- August 2010
- July 2010
- March 2010
- February 2010
- January 2010
- December 2009
- November 2009
- October 2009
- September 2009
- August 2009
- July 2009
- June 2009
- May 2009
- April 2009
- March 2009
- February 2009
Recent Comments